The Bloomsbury hero
doyle ·doyle

The Bloomsbury

16-22 Great Russell St, London WC1B 3NN, United Kingdom
Condé Nast Hot List '18 +1
Google 4.6
Overall 71
Lowest upcoming
$269
31 May 2026
Highest upcoming
$610
6 Oct 2026
Median nightly
$368
across 365 upcoming days
Cheapest week
31 Jul to 6 Aug
20% below annual median

Daily price line

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Cheapest week ahead: 31 Jul–6 Aug 2026 at $296/night (20% below median)

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Review

Synthesized from Forbes Travel Guide and Condé Nast Traveler
Condé Nast Hot List 2018 Readers' Choice 2022 · 2021 · 2020 · 2019

Character and identity

Set in a redbrick Edwin Lutyens building on a quiet side street in literary Bloomsbury, this 153-room hotel pairs neo-Georgian bones with Martin Brudnizki's theatrical interiors: lacquered walls, Murano glass chandeliers, botanical wallpapers and velvet. The flower-draped Dalloway Terrace handles brunch and afternoon tea (heated and covered year-round), while the vermilion Coral Room pours British sparkling wines and serves truffle carpaccio from noon till late. The Bloomsbury Club Bar runs an ancient-Egypt-themed cocktail list with live music on weekends. Service is anticipatory and personal, with pre-arrival emails to tailor stays and weekly neighbourhood walking tours.

Who's it for

Best for:
Arty, design-literate couples and solo travellers in town for the British Museum, West End theatre and gallery hopping. If you want Covent Garden and Oxford Street on your doorstep but prefer a quiet residential street to return to, and you'll happily spend an evening photographing the wallpaper, this is your London base.

Should look elsewhere:
Business travellers needing a corporate hotel rhythm won't find their crowd here. Families wanting a pool, kids' programming or sprawling suites should skip it, as should minimalists allergic to maximalist colour and pattern. There's no destination spa.

Bottom line

The pull here is the combination of a genuinely central, leafy Bloomsbury address with some of the most photographed interiors in London, at rates that undercut Mayfair and Covent Garden equivalents. Book a 430-square-foot Luxury Studio Suite for the parquet, statement wallpaper and freestanding marble tub; entry-level rooms are noticeably more restrained. Aim for summer to get Dalloway Terrace at full bloom.

Location

16-22 Great Russell St, London WC1B 3NN, United Kingdom · 10 nearest tracked hotels

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Amenities

54 features
24-hour room service
Babysitting services
Bar
Gym
Meeting rooms
Pet friendly
Restaurants
Wi-Fi
Wi-Fi in public areas
Restaurant
Table service
Room service

Practical info