Moxy NYC Times Square

Character and identity

Moxy Times Square lands on 36th and Seventh as a 612-room exercise in design-led, high-density urban hospitality inside a gut-renovated historic building. Yabu Pushelberg shaped the compact, industrial-chic guest rooms and lobby; Rockwell Group did the food and beverage. The result is three rooftop cocktail bars (including Magic Hour, with its mini-golf course and rotating carousel), two restaurants, an egg sandwich counter, a tattoo parlor, and a barber shop. There are no front desks. Rooms are small but considered, with plush king beds, glazed-stone sinks, and rainfall showers. Service is casual and tech-forward rather than formal.

Who's it for

Bottom line

The draw here is the design and the rooftop scene, not the room product or the service register; you are paying for the building and the bars, not the bedroom. Book if you want a sociable, style-conscious Midtown base and are comfortable with compact rooms. A king with a city view is the sensible pick, and midweek rates are noticeably softer.